The Moment Jobs Let Go of Sony

How Apple Almost Named the iMac After Sony

In a previous post, we explored how Sony helped shape Steve Jobs’ vision. From the Walkman to Akio Morita’s product philosophy, Sony wasn’t just another tech company to Jobs. It was a model of what technology could be when fused with simplicity, elegance, and humanity. His admiration was deep and persistent.

But there was a moment when that influence began to shift. A moment when Jobs stopped chasing Sony and started building a different kind of company.

That moment came with a name.